Introducing new brand, YAS Apparel May 19, 2022Hope you’re well and enjoying the early signs of summer. I’m thrilled to announce the launch of our new brand, YAS Apparel. Yet another cracker from Copenhagen. I’ve spent quite...
“I find these “between” times the hardest of all!” March 25, 2022Dressing at this time of year can be a challenge for many. What to wear when it feels like we’re in between seasons.
Wardrobe Edit: Case Study February 23, 2022One of the many reasons I love my job is receiving such great feedback. Thank you to Melissa Labram, a recent Wardrobe Edit client, for her thoughts on the service. ...
National Storytelling Week: My Story February 10, 2022Who? I’m Dawn the face behind Apparel. I was born in Leeds and raised in Farsley. I’m very proud to be from Yorkshire. Wherever I go, I leave a little...
Brand Focus: Soya Concept November 15, 2021Unique and signature prints are combined with modern, elegant styling.
Think layers, layers and layers. November 15, 2021When I’m considering making a purchase, one of the questions I’ll always ask myself is “can I put a layer under or over?” If the answer is no, I’ll probably...
